the road
ryze on
MULTI-CITY MOBILE SAMPLING
RYZE approached us looking for a fresh and impactful way to introduce their viral mushroom coffee to new audiences. We organized a tailored pop-up tour for them, spanning 25 cities and targeting live music venues, farmers' markets, and wellness events.
Our experiential activation featured a vintage-style trailer where we offered samples of Matcha, Chai, and Coffee slushies, all topped with an eye-catching whipped cream topping and sprinkle presentation, perfect for sharing on Instagram. Other engaging features of the activation included a postcard station, a mushroom music moment, and a life-size coffee cup photo opportunity.